Privacy policy
Last updated: June 17, 2025
ZeroWater Europe operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). ZeroWater Europe is powered by Shopify, which enables us to provide the Services to you. This Privacy and Cookie Policy describes how we collect, use, disclose, and manage your personal information and use cookies and similar technologies when you visit, use, or make a purchase or other transaction through the Services or otherwise communicate with us.
By accessing or using the Services, you acknowledge that you have read this Policy and understand the collection, use, and disclosure of your information as described below.
Personal Information We Collect or Process
“Personal information” means data that identifies or can reasonably be linked to you. This includes:
• Contact details: name, address, billing/shipping address, phone number, email
• Financial information: payment card details, transaction records, payment method
• Account information: username, password, preferences
• Transaction history: products viewed, added to cart or wishlist, purchases and returns
• Communications: customer service inquiries and other interactions
• Device information: browser, IP address, device type
• Usage data: how and when you interact with our Services
We collect this data:
• Directly from you
• Automatically via cookies and tracking tools
• From service providers or partners who act on our behalf
How We Use Your Information
We use personal information to:
• Provide and improve the Services: process transactions, manage your account, ship orders, and create a tailored shopping experience
• Marketing and advertising: send promotions, show relevant ads, recommend products
• Security and fraud prevention: verify your identity, monitor for misuse, and protect data
• Communication: respond to inquiries, provide support, and manage your relationship with us
• Legal compliance: fulfill legal obligations and enforce terms
How We Share Your Information
We may share your personal data:
• With Shopify, for site hosting and service operation
• With vendors and service providers for tasks like payment processing, customer support, shipping, and marketing
• With marketing partners for personalized promotions (subject to your consent)
• When required by law, for legal processes or to protect our users
• In connection with a business transaction such as a merger or sale
Cookies and Tracking Technologies
We use cookies and similar tools to support site functionality, improve your experience, and tailor content and ads.
What Are Cookies?
Cookies are small text files stored on your device when visiting our site. They help remember your preferences, track performance, and provide a smoother shopping experience.
Types of Cookies We Use:
• Strictly Necessary and Functional: Keep the website running (e.g., cart, login)
• Analytics: Measure performance and usage patterns (e.g., Google Analytics)
• Marketing: Deliver relevant ads and track campaign success (e.g., Google Ads, Bing Ads)
• Third-Party Services: Tools like WooCommerce, WPML, and Google Maps may use cookies to enhance functionality
You can control or disable cookies in your browser settings. Note that disabling them may affect how the site functions.
Your Rights
Depending on your location, you may have the right to:
• Access your data
• Request deletion or correction
• Transfer your data to another provider
• Withdraw consent
• Object to certain data uses
To exercise these rights, contact us at the details provided below. You may also contact your local data protection authority.
Shopify and International Transfers
Our store is hosted on Shopify. Your data may be transferred to and processed in countries outside your own. Shopify uses safeguards such as Standard Contractual Clauses to protect your data. Learn more at https://privacy.shopify.com/en.
Children’s Privacy
Our Services are not intended for children under the age of majority. We do not knowingly collect data from individuals under 16 years of age.
Security and Retention
We take reasonable steps to secure your data but cannot guarantee absolute security. Data is retained as long as necessary for legal and operational purposes.
Changes to This Policy
We may update this Privacy and Cookie Policy from time to time. The latest version will always be posted here.
For privacy-specific concerns you can contact us via: service@zerowaterfilter.com